Attention founders & CEOs of Saas Companies

How We Helped a SaaS Company Grow Active Users by 63% and New Users by 70% in 4 Months — Without Spending More on Ads

Casestudies

State 1 : No Growth for 6 Month

State 2 :  New users up 1400%
👥 Active users up 874%
💰 Monthly Recurring Revenue (MRR) up 52.5%

The Problem

Yemen Mzad, a fast-growing SaaS marketplace in the Middle East, had a solid product and growing demand — but growth had hit a wall.

Despite having market traction, their team faced major issues:

  • Their new user acquisition was inconsistent

  • Churn was eating into growth every month

  • MRR was flat, despite more activity

  • Marketing campaigns were leaking attention, and the product experience wasn’t converting at the rate it should

They didn’t have a growth system. They had isolated efforts — but no machine.


The Process

We applied our 3-part SaaS growth framework:

1. We Diagnosed the Revenue Leaks

  • Ran a full-stack audit across their onboarding, pricing, user behavior, and campaigns

  • Found critical drop-offs during signup and poor conversion from traffic to paying users

  • Discovered technical gaps in event tracking and attribution that made scaling hard

2. We Built Their Awareness Machine

  • Positioned Yemen Mzad to dominate their niche using value-driven content, targeted outreach, and localized campaigns

  • Created a streamlined funnel that pre-qualified buyers and reactivated dormant users

  • Turned attention into actionable leads — with a simple, scalable engine

3. We Deployed the Future Frame Method

  • Rebuilt onboarding flows and lifecycle messaging to turn users into customers — and customers into repeat users

  • Installed retention systems that showed users how Yemen Mzad fit into their future

  • Activated expansion loops to turn their base into marketers


The Results

In just 4 months:

📈 New users up 1400%
👥 Active users up 874%
💰 Monthly Recurring Revenue (MRR) up 52.5%

And they did this without increasing ad spend or hiring a growth team.


The Takeaway

You don’t need more traffic. You need a system that captures, converts, and compounds what you already have.

That’s what we build for SaaS companies doing $20K–$100K MRR.

State 1 : Normal Growth for 6 Month

State 2 : New users grew by 70%
Active users increased by 63%
Monthly Recurring Revenue (MRR) jumped by 31%

The Problem

Mzad Qatar, a regional SaaS marketplace platform, was facing a classic growth plateau.

They had steady usage — but it wasn’t compounding.
Despite marketing efforts and platform improvements, they noticed:

  • New user growth had slowed dramatically

  • Active users were flatlining

  • MRR wasn’t reflecting platform engagement

  • They were spending time and money without scalable results

Behind the scenes, critical leaks in both their marketing system and technical infrastructure were quietly stalling their growth.


The Process

We implemented our signature 3-step SaaS Growth Engine:

1. Fixing the Leaks in Marketing & Tech

  • Diagnosed friction in their funnel from impression to conversion

  • Identified weak CTAs, unclear positioning, and broken tracking across campaigns

  • Patched technical gaps causing tracking errors and data blind spots

2. Building Their High-Awareness Acquisition Machine

  • Revamped their brand messaging and built micro-campaigns that spoke directly to the highest-value users

  • Created simple but powerful funnels that didn’t just generate traffic — they converted it

  • Used retargeting and audience layering to re-engage warm but inactive prospects

3. Deploying the Future Frame Method to Cut Churn

  • Installed lifecycle messaging that helped users see themselves growing inside the product

  • Reworked onboarding and feature exposure to increase long-term retention

  • Activated upsell opportunities to drive expansion revenue from existing users


The Results

In just 4 months:

📊 New users grew by 70%
📈 Active users increased by 63%
💸 Monthly Recurring Revenue (MRR) jumped by 31%

All without increasing ad spend or adding internal team stress.


The Takeaway

Growth doesn’t come from doing more. It comes from doing the right things in the right order — and fixing what’s silently killing momentum.

Mzad Qatar didn’t change their entire business. They just installed a system that worked.

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